Half of my job at Meredith Corporation consists of helping sales team by making mocks for their RFPs. My main goal is to make the mocks as attractive as possible in the short turn around time allotted. It is very important because these mocks are supposed to show the clients the great capabilities of our ad creation, and to show how successful this will make their product launch or just general brand awareness campaign.
The mocks are made on a tight deadline and included in powerpoint presentations sales reps take to the clients. The mocks include rich media units, static banners, shopper units, social integrations, page layouts for hubs and sponsored content, and the many more units Meredith offers to reach audiences everywhere.